Privacy policy

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Privacy Policy

This Privacy Policy explains how Veloria Kidz, operated by SEMCOGROUPE, LLC, collects, uses, stores, protects, and shares personal information when you visit our website, place an order, contact us, or otherwise interact with our services.

Store Veloria Kidz
Legal Entity SEMCOGROUPE, LLC
Business Address 710 E Main St, Lexington, KY 40502, United States
Support Hours Monday–Friday, 9:00 AM–5:00 PM Eastern Time
Last Updated July 17, 2026

1. Who We Are

Veloria Kidz is an online retail store operated by SEMCOGROUPE, LLC, located at 710 E Main St, Lexington, KY 40502, United States.

Questions about this Privacy Policy or our handling of personal information may be sent to Support@veloriakidz.store or submitted by phone at +1 (872) 243-0338.

2. Information We Collect

Information you provide directly

We may collect information that you provide when you place an order, use an account feature, contact customer support, submit a form, or otherwise interact with our website and services.

This information may include:

  • Your name, email address, and phone number.
  • Your billing address and shipping address.
  • Your order details, selected products, and purchase history.
  • Your customer-support messages, questions, and requests.
  • Information submitted through forms, email, or account features.

Information collected automatically

When you visit or use our website, certain technical and usage information may be collected automatically, including:

  • Your Internet Protocol address.
  • Your browser type, operating system, and device information.
  • Your approximate geographic location.
  • The pages you view and actions you take on the website.
  • Your referral source and website-navigation activity.
  • Cookie, analytics, and website-performance information.

Payment information

Payments are processed through Shopify and available third-party payment providers. Veloria Kidz does not store complete payment-card numbers or complete card-security codes on its own servers.

3. How We Use Your Information

We may use personal information for the following purposes:

  • To process, confirm, fulfill, and deliver orders.
  • To provide order confirmations, service notices, and shipping updates.
  • To communicate about an order, return, refund, or support request.
  • To provide, operate, secure, and maintain our website and services.
  • To improve our website, products, services, and customer experience.
  • To identify, investigate, prevent, and respond to fraud or misuse.
  • To maintain business, accounting, tax, and operational records.
  • To comply with applicable legal and regulatory obligations.
  • To send marketing communications when you have subscribed or when otherwise permitted by applicable law.

4. Cookies and Tracking Technologies

We and our service providers may use cookies, pixels, local storage, and similar technologies to operate the website, remember preferences, analyze traffic, measure performance, improve services, and support advertising or marketing activities.

You can usually control or disable cookies through your browser settings. Disabling essential cookies may prevent certain website, account, cart, or checkout features from operating correctly.

Additional cookie controls or consent options may be displayed on our website depending on your location and applicable law.

5. How We Share Personal Information

We may share personal information with service providers when reasonably necessary to operate our business, process transactions, fulfill orders, protect our services, or comply with the law.

These recipients may include:

  • Shopify and other ecommerce-platform service providers.
  • Payment processors and fraud-prevention providers.
  • Shipping carriers, warehouses, logistics, and fulfillment partners.
  • Website-hosting, security, and technical-service providers.
  • Email, communications, and customer-support providers.
  • Analytics, measurement, and advertising-service providers.
  • Accounting, tax, compliance, legal, and professional advisers.
  • Government authorities, regulators, courts, or law-enforcement agencies when disclosure is legally required.

We may also disclose information when reasonably necessary to protect our rights, prevent fraud, investigate misuse, enforce our agreements, protect customers, or comply with applicable laws.

Veloria Kidz does not sell personal information in the ordinary course of its business.

6. Shopify

Our store is hosted by Shopify. Shopify provides the ecommerce platform used to display products, manage orders, process checkout, and provide related store services.

Shopify may collect and process personal information when you visit our store, use Shopify-powered features, or place an order.

You may review Shopify’s Privacy Policy for more information about Shopify’s privacy practices.

7. Order Fulfillment and Service Providers

We may use third-party suppliers, shipping carriers, logistics providers, warehouses, or fulfillment partners to prepare and deliver customer orders.

Information such as your name, delivery address, contact details, and order information may be shared with these providers only to the extent reasonably necessary to process, fulfill, deliver, track, support, or manage your order.

8. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

  • Process and fulfill orders.
  • Provide customer support.
  • Maintain business, accounting, and tax records.
  • Resolve disputes, returns, refunds, and chargebacks.
  • Detect and prevent fraud, misuse, or security incidents.
  • Enforce our agreements and policies.
  • Comply with applicable legal and regulatory obligations.

The applicable retention period depends on the type of information, the purpose for which it was collected, contractual requirements, and applicable law.

9. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

No website, online service, storage system, or transmission method can guarantee complete security. Customers should protect their account information and contact us if they believe an order or account has been accessed without authorization.

10. Your Privacy Rights and Choices

Depending on your location and applicable law, you may have the right to:

  • Request access to personal information we hold about you.
  • Request correction of inaccurate or incomplete information.
  • Request deletion of certain personal information.
  • Request restriction of certain processing activities.
  • Object to certain uses of your information.
  • Withdraw consent when processing is based on consent.
  • Request a portable copy of certain personal information.
  • Opt out of eligible marketing communications.
  • Submit a complaint to an appropriate privacy authority.

These rights may be subject to legal limitations, verification requirements, and applicable exceptions.

To submit a privacy request, email Support@veloriakidz.store. We may request information necessary to verify your identity and protect customer information before completing the request.

11. Marketing Communications

When you subscribe to promotional emails or other marketing messages, you may unsubscribe by using the unsubscribe option included in the communication or by contacting us directly.

Unsubscribing from marketing communications does not prevent us from sending necessary transactional or service-related communications concerning orders, returns, refunds, accounts, security, or customer support.

12. Children’s Privacy

Our website and purchasing services are intended for adults purchasing products for children. Our services are not directed at children, and we do not knowingly collect personal information directly from children.

If you are a parent or legal guardian and believe that a child has provided personal information to us, contact us so that we can review and address the request.

13. International Visitors

If you access our website from outside the United States, personal information may be transferred to and processed in the United States or in other countries where Shopify or our service providers operate.

Privacy and data-protection laws in those countries may differ from the laws that apply in your location.

14. Third-Party Services and Links

Our website may contain links to third-party websites, applications, payment services, social platforms, or other services.

We do not control and are not responsible for the privacy, security, accuracy, availability, or content practices of independent third-party services. Review their privacy policies before providing personal information.

15. Business Transfers

Personal information may be transferred as part of a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction involving SEMCOGROUPE, LLC, subject to applicable legal requirements.

16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our services, business practices, technology, legal obligations, or operational requirements.

The updated policy will be posted on this page with a revised “Last updated” date. Continued use of our website after an update is subject to the version displayed on this page.

17. Contact Us

Contact us with questions about this Privacy Policy, privacy requests, order information, or how we handle personal information.

Veloria Kidz
Operated by SEMCOGROUPE, LLC
710 E Main St
Lexington, KY 40502
United States

Email: Support@veloriakidz.store
Phone: +1 (872) 243-0338
Support hours: Monday–Friday, 9:00 AM–5:00 PM Eastern Time